Top 5 Drawing & Coloring iOS Apps in the U.S. for Q4 2020

The fourth quarter of 2020 showed interesting trends for the top Drawing & Coloring applications on the iOS platform in the United States. Data provided by Sensor Tower offers a glimpse into how these apps performed in terms of downloads, revenue, and weekly active users.

Color by Number：Coloring Games witnessed a progressive increase in downloads, starting from 46K in late September and peaking at 136K in the final week of December. The app also saw a significant rise in weekly active users, climbing from 296K to 577K in the same period. Revenue trends showed consistent growth, ending the quarter with $113K in the last week of December.

Colorfy: Coloring Book Games, another popular app from Wildlife Inc, experienced a steady revenue stream, concluding the quarter with $74K. Downloads for Colorfy peaked in the third week of December at 29K, while weekly active users saw an uptick from 51K to 55K in the final weeks of the quarter.

Pixite Inc.'s Adult Coloring Book - Pigment showed a notable increase in downloads during the holiday season, jumping from 15K to 36K. The app maintained a consistent user base with weekly active users rising from 63K to 78K by the year's end. Revenue also saw an increase, finishing at $60K in the last week of December.

Pixel Art － Color by Number by Easybrain displayed resilience in its performance, with revenue bouncing back to $55K after a mid-quarter dip. Downloads surged in December, reaching a high of 78K. The weekly active users remained relatively stable, ending at 467K.

Lastly, Recolor: Coloring Book. from Sumoing Ltd managed to recover in downloads from a mid-quarter low to 9K in the last week of December. The app's weekly active users saw a decline from 89K to 69K, yet the revenue ended on a high note at $51K.

For more detailed insights and data on app performance, Sensor Tower's platform offers comprehensive analytics and reporting tools.